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WhiteBlox, Abacast announce from NAB2007 a partnership to deliver the ultimate Internet television solution


Las Vegas (April 17, 2007) – Abacast and WhiteBlox announced today from NAB2007 a partnership whereby video content will be delivered efficiently and effectively through the WhiteBlox Internet television solutions suite using the Abacast hybrid Peer-to-Peer video streaming technology. WhiteBlox is exhibiting in booth C1059 at the Las Vegas Convention Center, in Central Hall Two. Abacast is just west of WhiteBlox also, in the Central Hall, at booth C554.

WhiteBlox’s innovative broadband television solutions allow companies to leverage video assets into profits by providing live multi-camera capabilities, on-demand programming, interactive advertising, e-commerce, and unprecedented levels of community interactivity all within one online media player. WhiteBlox's suite is an end-to-end solution, from encoding to integration, enhancements and delivery.

WhiteBlox’s solutions will now also include Abacast’s patented hybrid Peer-to-Peer streaming technology for the highest quality and most efficient, cost-effective delivery. Abacast’s distributed streaming technology not only reduces live video streaming cost by up to 98% but also provides end-to-end quality of service monitoring and a measurable improvement in the end-users experience.

“We are thrilled to be partnering with Abacast,” said WhiteBlox CTO, Serge Stein.  “Abacast has terrific technology that provides high-quality yet cost-effective delivery.  The integration of our offerings will provide increased options and even higher revenue generating potential for clients looking to monetize their content.”

WhiteBlox clients will now have an option when setting up live streaming events to choose standard unicast streaming technology or the higher quality, more affordable hybrid Peer-to-Peer streaming from Abacast. Further, the Abacast media player plug-in has been integrated into the WhiteBlox player so there is no need for a plug-in download by the end user. Thus, the end-users experience will be exactly the same regardless of which delivery option is chosen. This high degree of integration between the two companies’ offerings will make the combined solution extremely powerful in the market place.

“We are very excited about this partnership. WhiteBlox has a great solution for helping clients encode, brand and monetize their video events. Now with Abacast delivery technology these events will be even more profitable,” states Michael King, president of Abacast, “while at the same time improving the quality of the end product.”

WhiteBlox gives clients the flexibility, control and ability to leverage video assets and content into dynamic, engaging and profitable channels. The integration of the Abacast technology as a delivery option will even further enhance the already robust and varied monetization potential native to the WhiteBlox system.

About WhiteBlox

WhiteBlox, a leading broadband network solutions company, delivers robust technology and application services in a comprehensive production and delivery suite that allows companies to become their own IPTV broadcasters. WhiteBlox gives customers the flexibility, control and tools to leverage video assets and content into dynamic, engaging and profitable networks through use of its integrated broadband solutions. 

WhiteBlox is a company of Continental Vista Broadcasting Group, Inc., based in The Woodlands, TX, with offices in New York, Los Angeles, Orlando, Minneapolis, Milwaukee and Latin America. For more information, please call 281.210.5000 or visit www.whiteblox.com.

About Abacast

Abacast Inc is a streaming technology and services provider founded in 2000 by former broadcasters, technologists and station owners who saw the future of radio and television coming online. Abacast Live Distributed Streaming P2PTV Technology is the cornerstone of a complete service offering that includes live and on-demand streaming of all major formats, ad-injection and gateway ad serving, easy and efficient enterprise streaming, complete subscription systems, podcasting, high-end audio processing/streaming PC cards, audio and video encoding software, custom media player/web design and 24/7 premium service, education and support. Find out more at www.abacast.com or info@abacast.com.

PR Contacts for WhiteBlox:

Laura Haworth                                                              
WhiteBlox
281.210.5013                                                                
laura.haworth@whiteblox.com

Brian McWilliams          
Spelling Communications
310.477.9500