Streaming Ad ReplacementInject Content Directly Into Your Live StreamThe Abacast Injection System (AIS) is an easy to use, light-weight application that allows radio stations who simulcast their channels online to replace ads or syndicated content, increase inventory, and create dynamic multi-media direct call-to-action campaigns that really drives online revenue. Further, AIS has been designed to create a better experience for the online user than any other technology in the market. All the other technologies available require stations to "fill" time with the same, over-used, PSAs or repeated meaningless content to cover the exact space remaining once their online ads have played. AIS has a patent pending system that allows stations to replace content with full length songs or dynamic, interesting, and compelling content of varying lengths and the scheduling is all handled by the system in real-time. There is no need for any pre-scheduling of break times or fixed break durations giving station and jocks complete freedom to run their stations and rest assured their content will be replaced seamlessly with new, revenue-generating, online ad inventory and compelling alternate content. Target Your MarketWith AIS you can deliver your ads across a large region by grouping stations together or you can deliver your ads to specific, targeted stations for precise marketing strategies. AIS 2.0 also features AdSync™ for synchronizing banner or tile advertisements with the injected ads or content, allowing for direct call to action campaigns. AIS opens new opportunities for advertisements, music, public service announcements, station Ids, cross promotion, etc. All of the injected content can be sourced from either local files or remote files allowing for the ultimate flexibility as well as some very creative online ad campaigns.
Real-Time Impression CountWith AIS reports are made on exactly how many listeners have heard each spot. This feature is controlled by the broadcaster and can be turned on or off at their preference. The feature is convenient for showing this date to the advertiser utilizing the broadcast. Manage Gateway and Pre-roll adsAIS gives you the ability to change and update your gateway and pre-roll ads. Webcasting online allows the broadcaster to choose either audio or video providing for unlimited creativity in marketing campaigns.. Pre-encoder SolutionThis solution makes it very efficient to deliver and administer injected ads. It also makes it easy to attach extra encoders for different bitrates Real-time SchedulingEach call for content is real-time and dynamic. There is no need to know the length or spot breaks ahead of time nor to pre-schedule inserted content. As ads or content are uploaded the system dynamically adjust in real-time as required to cover spot breaks seamlessly. The DJ/Broadcaster is left in total control at all times and can change “on the fly” as required. Abacast’s AIS 2.0 interface allows the user to specify the dates and sorting preferences to control the data in each report. The user can also create Affidavit reports for validation of alternate content played by the system, accounting requirements and use in billing. Replace Long-Term Syndicated ContentAIS 2.0 can perform a "blackout" mode to replace syndicated content. It works the same way as replacing ads and can be programmed to any time frame needed. If the broadcaster needs to stream alternative content to replace content that is not allowed for online distribution, it is easily done using AIS. To learn more about this technology and see a complete diagram of its effectiveness, click here. |
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