ad injection

Streaming Ad Replacement

Inject Content Directly Into Your Live Stream

The Abacast Injection System (AIS) is an easy to use, light-weight application that allows radio stations who simulcast their channels online to replace ads or syndicated content, increase inventory, and create dynamic multi-media direct call-to-action campaigns that really drives online revenue. Further, AIS has been designed to create a better experience for the online user than any other technology in the market. All the other technologies available require stations to "fill" time with the same, over-used, PSAs or repeated meaningless content to cover the exact space remaining once their online ads have played.

AIS has a patent pending system that allows stations to replace content with full length songs or dynamic, interesting, and compelling content of varying lengths and the scheduling is all handled by the system in real-time. There is no need for any pre-scheduling of break times or fixed break durations giving station and jocks complete freedom to run their stations and rest assured their content will be replaced seamlessly with new, revenue-generating, online ad inventory and compelling alternate content.

Target Your Market

With AIS you can deliver your ads across a large region by grouping stations together or you can deliver your ads to specific, targeted stations for precise marketing strategies.

AIS 2.0 also features AdSync™ for synchronizing banner or tile advertisements with the injected ads or content, allowing for direct call to action campaigns. AIS opens new opportunities for advertisements, music, public service announcements, station Ids, cross promotion, etc. All of the injected content can be sourced from either local files or remote files allowing for the ultimate flexibility as well as some very creative online ad campaigns.

"The Abacast Ad Injection System has worked flawlessly for us."

William Stachowiak
Chief Engineer
WJYE FM/WECK AM/WYRK FM/WBLK FM/WBUF FM
Regent Broadcasting of Buffalo Inc.

TargetSpot

Sell your ads easily with TargetSpot™

TargetSpot™ provides you with complete inventory flexibility, handling as much or as little of your advertising as needed. And we support multiple ad-units: in-stream, banners, video pre-roll and/or text ads. TargetSpot™ utilizes numerous sales channels in order to create maximum demand for your ad inventory. Competitive bidding - on a granular, targeted basis - yields the highest possible CPMs (cost-per-thousand ads).

Abacast has done all implementation required to create simple integration with this powerful advertising resource. While you reap the rewards from your advertising dollars.

Real-Time Impression Count

With AIS reports are made on exactly how many listeners have heard each spot. This feature is controlled by the broadcaster and can be turned on or off at their preference. The feature is convenient for showing this date to the advertiser utilizing the broadcast.

Manage Gateway and Pre-roll ads

AIS gives you the ability to change and update your gateway and pre-roll ads. Webcasting online allows the broadcaster to choose either audio or video providing for unlimited creativity in marketing campaigns..

Pre-encoder Solution

This solution makes it very efficient to deliver and administer injected ads. It also makes it easy to attach extra encoders for different bitrates

Real-time Scheduling

Each call for content is real-time and dynamic. There is no need to know the length or spot breaks ahead of time nor to pre-schedule inserted content. As ads or content are uploaded the system dynamically adjust in real-time as required to cover spot breaks seamlessly. The DJ/Broadcaster is left in total control at all times and can change “on the fly” as required.

Abacast’s AIS 2.0 interface allows the user to specify the dates and sorting preferences to control the data in each report.  The user can also create Affidavit reports for validation of alternate content played by the system, accounting requirements and use in billing.

Replace Long-Term Syndicated Content

AIS 2.0 can perform a "blackout" mode to replace syndicated content. It works the same way as replacing ads and can be programmed to any time frame needed. If the broadcaster needs to stream alternative content to replace content that is not allowed for online distribution, it is easily done using AIS.

Pricing Information

To learn more about this technology and see a complete diagram of its effectiveness, click here.