Clarity® Digital Radio System
Clarity® is a complete, cloud-based digital radio system that enables profitable online radio streaming for both terrestrial broadcasters and Internet webcasters.
Only Clarity® provides patent pending cloud-based ad insertion, providing you with more value for your digital inventory, whether being listened to via your web player, your mobile app, TuneIn, or even iTunes.
Clarity® is currently in-use by hundreds of customers and over 1,000 stations.
Clarity® comes with the following components:
- Ad Insertion and Management
- Audience Metrics
- Premier Player and Mobile Apps
- High-Capacity Streaming
- Royalty Reporting
- 24×7 Technical Product Support and Audience Support
Key Benefits of the Clarity® Digital Radio System
| Increase your digital profits | Receive revenue from multiple channels, increase your CPMs through targeting and local sales, and sell more of your inventory. |
| Grow and engage your audience | Reach new audiences on new devices, keep them engaged, and extend your brand. |
| Use an integrated solution | Currently in-use by hundreds of customers and over 1,000 stations, our modern, easy-to-use, system lowers integration and support risk found in multi-vendor solutions. |
| Get up and running quickly | Clarity® works with all major automation systems. Station groups can be set up in as little as one day. Use automated tools to help in migration from other vendors. |
Clarity® Ad Insertion and Management
The Clarity® Ad Insertion System (AIS) automatically replaces live terrestrial audio ads with online audio ads and provides campaign management and analytics for multiple ad types(in-stream, display, pre-roll video).
Key Benefits of Clarity® Ad Insertion System
| Use the same system that has generated annual streaming profits in weeks. | See our detailed case studies to see how our customers have generated annual profits quickly using Clarity®. |
| Maximize revenue via multiple advertising sources. | In-stream audio ads, companion banner ads, pre-roll videos, rotating display ads, and player sponsorships. |
| Use advanced targeting to increase inventory value. | Target audiences by day/time, market/DMA, format, or listener geo-targeting. |
| Support for complex campaigns. | Dayparts, flights, ad prioritization, frequency capping, and more. |
| Offer advertisers trackable, high-ROI campaigns. | Companion banners that enable couponing and other call-to-action campaigns. Produce advertiser affidavits for proof of play. |
| Increase listening time with the industry’s best ad insertion system. | Sound quality is preserved, with no skips, jarring volume changes, or dead air, all of which can cause tune-out. |
Clarity® Audience Metrics
Abacast Audience Metrics accurately record online radio audiences and provides online broadcasters exact audience counts and advertiser affidavits.
Key Benefits of Clarity® Audience Metrics
| Provides real-time and historical audience measurement. | Arbitron definitions, helping to ensure you are meeting advertiser required plays/impressions.. |
| Meet advertiser reporting requirements. | CDN-certified Advertiser Affidavits that include station, day, time, and impressions for each ad played or displayed. |
| Metrics are offered in radio specific terms. | Sessions, AQH, Cume, Session Length, and more, that many radio advertisers require. |
| Adjust campaigns in real-time. | Real-time analytics that provide minute-by-minute insight into promotions and marketing initiatives. |
| Historical analytics provide trend information. | Used to track audience growth and listening patterns. |
Clarity® Premier Player and Mobile Apps
The Clarity® customizable Premier Player offers online radio broadcasters ubiquity for their brand, social network features to drive audience growth, and a host of other features to keep your listeners engaged and bring in revenue.
Key Benefits of Abacast Players and Mobile Apps
| Reach the largest audience possible. | Compatible with all popular platforms and browsers including Windows, Mac, FireFox, IE, and Chrome; and Apple iPhones and iPads and Android devices. |
| Grow your audience with Social Networking. | Listeners can easily share and promote your station stream via Twitter, Facebook, and email. |
| Create stickiness and longer listening times. | Song ratings, previous playlist, top songs, request a song, contest entries, additional stations, podcast support, and listener club signups. |
| Control your brand and listener experience. | Easy-to-use Console to customize the player, integrate rich graphics, and turn on/off features. |
| Deliver high-quality audio. | AAC+ streams and the industry’s best ad insertion that preserves sound quality and prevents skips, volume changes and dead air. |
Clarity® Streaming and Hosting
Abacast’s high-capacity streaming Content Delivery Network (CDN) is the cornerstone of the Clarity® Digital Radio System , providing fast and reliable audio streaming and on-demand delivery for the online radio market.
Key Benefits of Clarity® Streaming and Hosting
| Offer the most popular audio formats. | AAC+ and MP3. |
| Serve the most devices. | Desktops, iPhone and Android smart-phones, and iPads. |
| Serve your listeners high quality streams. | During large traffic spikes, Our distributed live and on-demand delivery network is reliable and efficient. |
Clarity® Royalty Reporting
The Abacast Clarity® Royalty Reporting service automatically generates reports for SoundExchange, the governing body for online radio royalties.
Key Benefits of Clarity® Royalty Reporting
| Produce reports for filing with SoundExchange. | Abacast Royalty Reporting is used successfully by over a thousand radio stations for their complete royalty reporting requirements. |
| One button for accurate report generation. | Get peace of mind, knowing your reports are accurate and compliant. |
| Provides forecasting and budgeting information. | Royalty commitments are easily generated, enabling accurate forecasting of expenses. |
| Ideal for radio groups. | Reports are aggregated for multiple stations, even if the stations all have different automation systems. |
24×7 Technical Support and Audience Support
Abacast provides 24×7 Technical and Product Support as part of all packages, giving you peace of mind and confidence that you are getting the most out of your streaming investment.
Key Benefits of Abacast Technical Support and Audience Support
| One company to support you, one number to call. | Abacast’s integrated solution reduces support risk found in other solutions where services are provided by multiple vendors. |
| US-based support staff with an average online radio industry tenure of over 3 years. | We’re familiar with your specific support requests.. |
| Offload support services for your listening audiences to Abacast. |