Increase Online Radio Digital Profits
Receive revenue from multiple ad types. Increase CPMs. Sell more inventory.
The value of your ad inventory, and thus your revenue potential, is maximized with Abacast. Regardless of the player or device the listener uses—your website player, TuneIn, even iTunes—finely targeted in-stream and pre-roll ads can automatically be delivered.
Profitable streaming, however, is not only about generating revenue, but also lowering costs. Only Abacast gives you the flexibility to choose the content delivery network (CDN) partner of your choice, enabling you to get the best rates and service from any CDN you choose.
Here’s how Abacast can help increase your digital profits
|Use the same system that has generated annual streaming profits in weeks||See our detailed case studies to see how our customers have generated annual profits quickly using our free Digital Ad Sales Program and the Clarity® system.|
|Maximize revenue via multiple advertising sources||Inserted in-stream audio ads, companion banner ads, pre-roll videos, rotating display ads, and player sponsorships.|
|Monetize your entire audience, regardless of player or device||Abacast’s patent pending cloud-based ad insertion technology enables the delivery of targeted video and audio ads to all players and devices immediately, as new devices are released.
Target audiences by day/time, market/DMA, format, listener geo-location, player/device, demographics, and more.
|Lower delivery costs||Broadcaster has choice of CDNs. Use the most cost-effective CDN you desire.|
|Increase listening time||The industry’s best ad insertion system. Sound quality is preserved, with no skips, jarring volume changes, or dead air, all of which can cause tune-out.|
|Sell more of your inventory through our Ad Sales Partners||Sell your unsold inventory. Advertisers are typically nationally known (e.g. Geico, Webex), and all campaigns are optional.|
|Support for complex campaigns||Support for dayparts, flights, ad prioritization, and frequency capping.|
|Offer advertisers track-able, high-ROI campaigns||Companion banners that enable couponing, sign-ups and other call-to-action campaigns.|
|Track your audience growth||Produce advertiser affidavits that display your audience stats.|
|Accelerate in-house digital sales||Online Ad Sales Best Practices culled from our most successful customers. Reference our Digital Radio Sales – Best Practices Guide for more info.|
|Train your in-house staff||Online Ad Sales Best Practices culled from our most successful customers.|